TAB Retail Template Design
CATEGORY: Design Department
CLIENT: Corporate
SERVICES: Design
WEBSITE: tab.com.au
01. The Challenge
TAB already had an overworked design studio. They had a project they needed someone to work with them to complete. The project was to create a heap of templates that their venue partners could have access to on an online portal. The company creating the portal was called MyAdBox. They needed templates designed for every size the venue might need as well as digital point of sale assets. Each asset would have multiple versions so the client could choose a image or text version. All the sizes and versions needed to be designed and supplied to MyAdBox in a specific way so they could put them into the system for the client to use.
02. The Solution
They enlisted Creative Soldier to design and create these templates for them. All the templates had to comply with brand guidelines and be prepared in a way that would work with the MyAdBox system. We worked closely with TAB to make sure the marketing and legal teams were happy with all the designs before they were supplied to MyAdBox.
We needed this project completed and Creative Soldier were a great solution as we didn’t have the internal capacity to be able to make it happen by the due date.
03. The Result
All templates were designed and supplied to MyAdBox so the project could be completed for the client. They didn’t need to overload their internal design department during a busy time of year and we were able to complete the project on time and on budget.
